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Master Talks courses

How to innovate and diversify for growth

Master Talks

How to innovate and diversify for growth course

Teacher: Martin Bedoya - Director - Edifica - .

  • Basic to advanced
  • 1650 students
  • 4.6
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Online course description

Absolutely nothing can stop you from starting a business, if a friend suggests you to start a business, don't think about it so much and go for it. Just like Martín Bedoya, co-founder of Edifica, who will tell you how he was able to create a real estate company together with his friends. Thus becoming the best real estate company in Peru, with two versions of investment funds and many developed projects.

For Martín, creativity is a fundamental pillar and the fact of knowing how to differentiate himself, as well as how to generate value for his clients, giving them a personalized product. He himself says that there is no need to work so much for others to gain experience, you can start when you decide to do it and right now is the time.

What will I learn?

Absolutely nothing can stop you from starting a business, if a friend suggests you to start a business, don't think about it so much and go for it. Just like Martín Bedoya, co-founder of Edifica, who will tell you how he was able to create a real estate company together with his friends. Thus becoming the best real estate company in Peru, with two versions of investment funds and many developed projects.

For Martín, creativity is a fundamental pillar and the fact of knowing how to differentiate himself, as well as how to generate value for his clients, giving them a personalized product. He himself says that there is no need to work so much for others to gain experience, you can start when you decide to do it and right now is the time.

Who is it aimed at?

Absolutely nothing can stop you from starting a business, if a friend suggests you to start a business, don't think about it so much and go for it. Just like Martín Bedoya, co-founder of Edifica, who will tell you how he was able to create a real estate company together with his friends. Thus becoming the best real estate company in Peru, with two versions of investment funds and many developed projects.

For Martín, creativity is a fundamental pillar and the fact of knowing how to differentiate himself, as well as how to generate value for his clients, giving them a personalized product. He himself says that there is no need to work so much for others to gain experience, you can start when you decide to do it and right now is the time.

Requirements

Absolutely nothing can stop you from starting a business, if a friend suggests you to start a business, don't think about it so much and go for it. Just like Martín Bedoya, co-founder of Edifica, who will tell you how he was able to create a real estate company together with his friends. Thus becoming the best real estate company in Peru, with two versions of investment funds and many developed projects.

For Martín, creativity is a fundamental pillar and the fact of knowing how to differentiate himself, as well as how to generate value for his clients, giving them a personalized product. He himself says that there is no need to work so much for others to gain experience, you can start when you decide to do it and right now is the time.

Course content How to innovate and diversify for growth

  • Module 1MeetMartin

    1 Capsules 00:03:07

    • Capsule 1: Meet Martin
      Free View

  • Module 2FirstBusiness

    1 Capsules 00:02:43

    • Capsule 1: Business First
      Premium Access

  • Module 3Learnfrom practice

    1 Capsules 00:03:21

    • Capsule 1: Learn from practice
      Premium Access

  • Module 4Building aCompany

    1 Capsules 00:02:54

    • Capsule 1: Doing Business
      Premium Access

  • Module 5Edifica Starts

    1 Capsules 00:03:00

    • Capsule 1: Edifica Beginnings
      Premium Access

  • Module 6Industryand Business

    1 Capsules 00:02:36

    • Capsule 1: Industry and Business
      Premium Access

  • Module 7Marketand Growth

    1 Capsules 00:02:57

    • Capsule 1: Market and Growth
      Premium Access

  • Module 8Chooseyour partners wisely

    1 Capsules 00:02:29

    • Capsule 1: Choose your partners wisely
      Premium Access

  • Module 9Crisisand learning

    1 Capsules 00:03:40

    • Capsule 1: Crisis and learning
      Premium Access

  • Module 10Exploitof diversification

    1 Capsules 00:04:10

    • Capsule 1: Take advantage of diversification
      Premium Access

  • Module 11Business Model

    1 Capsules 00:02:35

    • Capsule 1: Business Model
      Premium Access

  • Module 12Innovation

    1 Capsules 00:04:17

    • Capsule 1: Innovation
      Premium Access

  • Module 13Target audience

    1 Capsules 00:02:40

    • Capsule 1: Target audience
      Premium Access

  • Module 14Measurementand Organization

    1 Capsules 00:02:31

    • Capsule 1: Measurement and Organization
      Premium Access

  • Module 15Directoriesand Leadership

    1 Capsules 00:05:23

    • Capsule 1: Directories and Leadership
      Premium Access

  • Module 16Lasttips

    1 Capsules 00:02:33

    • Capsule 1: Final tips
      Premium Access

  • Module 17Preparefor Entrepreneurship

    1 Capsules 00:04:55

    • Capsule 1: Get ready for entrepreneurship
      Premium Access

  • Module 18Final messagefrom Martin

    1 Capsules 00:07:52

    • Capsule 1: Martin's Final Message
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About our expert

Martin Bedoya teacher of the course How to Innovate and Diversify for Growth

Martin Bedoya

Director - Edifica - .

Co-founder of Edifica. Industrial Engineer from Pontificia Universidad Católica del Perú. MBA at Stanford University Graduate School of Business. My real estate development company has won two Silver Awards (NAHB) for the 2017 stellar project. In 2019, we won the Teodoro Harmsen Gómez de la Torre (MDI) award and also the Best Place to Live (CAPECO) award for the Osma 307 project.

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Edtech company, founded in 2015 and specialized in virtual education based on the 'microlearning' methodology. Its purpose is to democratize the knowledge of extraordinary people throughout Latin America.
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San Ignacio University is a U.S. university that stands out for offering a unique and cutting-edge academic experience. It has a highly qualified faculty committed to academic excellence and the integral development of its students.

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