- Concise information on specific skills
- Easier to learn and super practical
Gonzalo Abad
Sales Effectiveness Lead - GfK
Teacher: Gonzalo Abad - Sales Effectiveness Lead - GfK
Co-certifies:
In an increasingly fast-paced world, where people have less time, it is important to know the consumer and know how to manage customers to generate the best experience, which differentiates us from the competition.
The course will investigate the main consumer trends, provide tools and studies that allow us to understand them better and adapt the communication, offer and innovation of brands to a constantly evolving market.
In this course you will learn how to integrate consumer insights and research with Inbound marketing methodologies, brand creation and planning.
In addition, you will be ready not only to respond to trends, but also to stay ahead of them by better managing customer relationships.
Entrepreneurs
Entrepreneurs
Marketing and communication managers
E-Commerce Managers
Relationship Marketing and CRM Managers
Strategic planning and innovation managers
2 Capsules 00:21:15
5 Capsules 01:35:47
4 Capsules 00:49:58
4 Capsules 00:49:42
2 Capsules 00:21:48
Final examTo obtain your course pass certificate, you will have 2 attempts per day to pass a multiple-choice exam with more than 70%.
Sales Effectiveness Lead - GfK
Publicist with more than 9 years of experience in marketing, design and market research. As a digital specialist at GfK, he has been in charge of implementing new digital solutions for the market research world.
As Marketing Director, he leads GfK's efforts in the Latin American region. He actively participates in events at universities in the country and gives internal trainings, workshops and seminars in different institutions in Peru.
Benefits
Full access to course videos
Downloadable materials
Forum with other students
Certificate of Completion
US$ 2.90Previously US$ 15.00
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US$ 2.90 Previously US$ 15.00
OFFER EXPIRES ON:
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