Business

Introduction to Sales Management Course

Teacher: Ursula Rodriguez - Master in Commercial Management

  • Intermediate
  • 8095 students
  • 4.6
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Online course description

The Introduction to Sales Management Course provides students with an overview to understand that Sales is not only an action but part of a whole Management that we must be able to do to improve our results. Students will be able to make a diagnosis of the different aspects of Sales Management in order to know what they need to know in order to boost sales within the framework of a company's development.

The course is developed through Modules containing the most important points of a Management. We will emphasize the role of the actual sales process and the role of the sales executive as the point of contact between the company and the target market.

What will I learn?

In this course you will learn the most important aspects to consider in order to have an optimal B2B Sales Management. This ranges from knowing the needs of the market, the product, the processes, the current life cycle and the management of various management indicators. You will also emphasize digital sales.

This will help you to be more competitive in a market where needs are changing day by day.

Who is it aimed at?

It is aimed at sales analysts, sales executives, sales managers, small entrepreneurs or people who are eager to enter this fascinating world of sales and become more competitive.

Requirements

None

Content of the Introduction to Sales Management course

  • Module 1Introduction

    3 Capsules 00:11:17

    • Capsule 1: Introduction to the teacher
      Free View
    • Capsule 2: Introduction to the course
      Premium Access
    • Capsule 3: Introduction to Sales
      Premium Access
  • Module 2Commercial Management

    2 Capsules 00:10:49

    • Capsule 1: What you need to know
      Premium Access
    • Capsule 2: The company and its processes
      Premium Access
  • Module 3SalesManagement

    3 Capsules 00:17:18

    • Capsule 1: Types of sales
      Premium Access
    • Capsule 2: The Traditional vs. Digital Sales Cycle
      Premium Access
    • Capsule 3: Sales Motivators
      Premium Access
  • Module 4Customers, Market & Portfolio

    2 Capsules 00:05:58

    • Capsule 1: Customer segmentation
      Premium Access
    • Capsule 2: Structure of the FFVV
      Premium Access
  • Module 5Management Indicators

    2 Capsules 00:05:41

    • Capsule 1: Sales management system
      Premium Access
    • Capsule 2: Closing and Course Summary
      Premium Access

Final examTo obtain your course pass certificate, you will have 2 attempts per day to pass a multiple-choice exam with more than 70%.

About our expert

Ursula Rodriguez teacher of the course Introduction to Sales Management

Ursula Rodriguez

Master in Commercial Management

Publicist of technical profession. She has a Bachelor's degree in Marketing as well as a Master's degree in Commercial Management. She has more than twenty years working in advertising in the offline world and the last six years in virtual reality. Additionally, within her experience, it is worth mentioning that she has led the digital transformation of the commercial area in Grupo el Comercio. Likewise, she has opened and developed the digital commercial area in OLX for four years. Currently, she is responsible for the operation of SunMedia in Peru, a leading company in Digital Video Advertising, where she works directly with media centers, clients and digital advertising agencies.

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On behalf of Saint Ignatius University
Optional certificate template for our course*San Ignacio University will certify all NETZUN students.

About the institutions

Netzun - online courses
Edtech company, founded in 2015 and specialized in virtual education based on the 'microlearning' methodology. Its purpose is to democratize the knowledge of extraordinary people throughout Latin America.
San Ignacio University certifies our courses
San Ignacio University is a U.S. university that stands out for offering a unique and cutting-edge academic experience. It has a highly qualified faculty committed to academic excellence and the integral development of its students.

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