- Concise information on specific skills
- Easier to learn and super practical
Alfredo Yong
Retail Director Peruvian Association of Visual Merchandising VIME
Taught by: Alfredo Yong - Retail Director Peruvian Association of Visual Merchandising VIME
Co-certifies:
This course seeks to provide the basic theoretical notions related to the discipline of Visual Merchandising, demonstrating it as a visual communication tool and as a commercial strategy. We will deepen the Visual Merchandising techniques to plan, organize, design and execute a commercial space, in order to generate a good brand image and achieve a better shopping experience at the point of sale.
None. No previous knowledge of architecture, interior design, visual merchandising or other similar methodologies is required.
3 Capsules 00:07:07
7 Capsules 01:03:02
3 Capsules 00:27:18
Final examTo obtain your course pass certificate, you will have 2 attempts per day to pass a multiple-choice exam with more than 70%.
Retail Director Peruvian Association of Visual Merchandising VIME
Bachelor of Science in Marketing from Florida Metropolitan University, specializing in Visual Merchandising and Retail Design. He has 16 years of experience in the retail industry and retail services. He worked as Visual Manager at Macys department store (USA) and as Visual Merchandising Product Manager at Oechsle department store (Peru). Teacher of Commercial Space Design, Stands and Showcases at Universidad de Ciencias y Artes de América Latina (UCAL) and Instituto San Ignacio de Loyola (ISIL). Exhibitor in seminars, lectures and trainings related to Visual Merchandising and Shopping Experience for various fields of the retail industry at national and international level.